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Enterprise Blogging in Practice

Good read from Michael Cote, that goes beyond the "usual what to do to not get fired" about corporate weblogs: Enterprise Blogging in Practice, Notes. I especially like the parts about maintaining these kind of things after you deploy them, where the expectations move from "wouldn't it be cool to have a..." to "it's down! oh! my! god!" If the service is remotely useful, that can happen very quickly.

October 3, 2005 01:49 PM


Ryan Tomayko
(October 3, 2005 04:04 PM #)
"wouldn't it be cool to have a..." to "it's down! oh! my! god!" If the service is remotely useful, that can happen very quickly.

Exactly. This how the web will win the enterprise, IMO. Most people don't think this far ahead (to the support/monitoring/maintenance phases).

I had exactly this experience with both blogs and a wiki when I worked at Sterling Commerce. We set them up just to give it a shot. I was running MT (when it was Free) and MoinMoin on a small rogue PC sitting in my cube. Within about three months, it caught on like wild-fire and was being used by some 130 developers, development managers, smart marketing people, etc. This stuff was completely under the radar and completely unsupported by the internal applications group (who would have told us to use Outlook/Exchange instead :).

Right before I left, we moved it off to a decent sized development box running Solaris that had a real admin. It still wasn't where it should have been though and I was still spending 4-5 hours a week supporting it.

Anyway, when JotLive came out I was thinking that if I was still at Sterling, I would go straight to The Man and tell him that our best bet would be to just move all this stuff over to the web. No maintenance, stuff just works, the price is right, etc. It would be an easy sell.

I can only assume there's a guy like me sitting in every mildy sized development shop in the country. In a couple of years, when we're looking back at home the web infiltrated business IT, I think this will be one of the key aspects. It's backdoor technology at its finest.

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